• KATE

  • ALLAF

  • KATE

  • ALLAF

  • KATE

  • ALLAF

  • KATE

  • ALLAF

  • KATE

  • ALLAF

  • KATE

  • ALLAF

  • KATE

  • ALLAF

  • KATE

  • ALLAF

Strategic and Creative Senior Designer & Art Director.

Experience Meets

Passion

I’m Kate Allaf, a Senior Graphic Designer and Art Director, creating visually stunning, strategy-driven design solutions that deliver real impact.

MY

My

Skills

Branding

Brand Strategy

Logo Design

Visual Identity

Brand Guidelines

Digital

Digital Advertising

Digital advertising

Social Media

Social media

UX / UI Design

content creation

Content creation

Motion

Motion Graphics

Video Production

Animations

Branded Content

Art Direction

Art DiRECTION

Campaign ideation

Key visuals

pre/post production

set management

Set management

Fusion Health

Fusion Health

Immunity Campaign

Immunity Campaign

Created Fusion Health’s iconic swirling vortex, blending ancient remedies and modern science into a hero asset that electrified multi-channel campaigns.

Created Fusion Health’s iconic swirling vortex, blending ancient remedies and modern science into a hero asset that electrified multi-channel campaigns.

Get

Get

Drizzling

Drizzling

Call to action, encouraging more Aussies to use olive oil as a finishing 'drizzle' on their kitchen creations

Call to action, encouraging more Aussies to use olive oil as a finishing 'drizzle' on their kitchen creations

Goodman

Goodman

The Hayesbery

The Hayesbery

After the opening of their stunning head office and co-working space, Goodman looks towards the future of work.

After the opening of their stunning head office and co-working space, Goodman looks towards the future of work.

Licor43

Licor43

Carajillo

Carajillo

Licor43 and coffee. Best served together.

Licor43 and coffee. Best served together.

City of Adelaide

City of Adelaide

Christmas 2018

Christmas 2018

2018 City of Adelaide Christmas Identity

2018 City of Adelaide Christmas Identity

Adelaide

Adelaide

Fashion Festival

Fashion Festival

Evolving brand identity for a festival celebrating South Australian style and culture.

Evolving brand identity for a festival celebrating South Australian style and culture.

ColCap

ColCap

Finance

Finance

A new abbreviated name demands a new fresh identity.

A new abbreviated name demands a new fresh identity.

Obela

Obela

Better Together

Better Together

Obela the number #1 dip brand in Australia. Better together.

Obela the number #1 dip brand in Australia. Better together.

Goodman

Goodman

Content

Content

An ongoing partnership with Goodman Group, a global, publically listed Australian logistics warehousing group.

An ongoing partnership with Goodman Group, a global, publically listed Australian logistics warehousing group.

Dilmah

Dilmah

Tea

Tea

Dilmah is on a mission to make the world a better tea, with social content highlighting the tantalising flavours.

Dilmah is on a mission to make the world a better tea, with social content highlighting the tantalising flavours.

Fusion Health

Immunity Campaign

Created Fusion Health’s iconic swirling vortex, blending ancient remedies and modern science into a hero asset that electrified multi-channel campaigns.

Get

Drizzling

Call to action, encouraging more Aussies to use olive oil as a finishing 'drizzle' on their kitchen creations

Goodman

The Hayesbery

After the opening of their stunning head office and co-working space, Goodman looks towards the future of work.

Licor43

Carajillo

Licor43 and coffee. Best served together.

City of Adelaide

Christmas 2018

2018 City of Adelaide Christmas Identity

Adelaide

Fashion Festival

Evolving brand identity for a festival celebrating South Australian style and culture.

ColCap

Finance

A new abbreviated name demands a new fresh identity.

Obela

Better Together

Obela the number #1 dip brand in Australia. Better together.

Goodman

Content

An ongoing partnership with Goodman Group, a global, publically listed Australian logistics warehousing group.

Dilmah

Tea

Dilmah is on a mission to make the world a better tea, with social content highlighting the tantalising flavours.

I’m passionate about design and its power to go beyond looking good. Great visuals can be strategic tools that elevate brands and create meaningful connections with their audiences.