About Kate Allaf: I’m an Art Director and Senior Graphic Designer with a passion for crafting impactful, strategic design solutions that bring brands to life.
Experienced
& Passionate
With a proven track record of leading fully integrated advertising campaigns, I’ve delivered meaningful design solutions for clients across industries like finance, government, arts, tourism, FMCG, entertainment, and social enterprise.
My expertise spans front-end web design and motion graphics, allowing me to seamlessly apply design principles across different platforms. I’m equally at home on set, confidently directing still and video productions. My self-driven approach, paired with a deep passion for design, ensures that every project is visually compelling, effective, and perfectly aligned with each client’s goals.
7+
Years Experience
Working across design, branding and advertising agencies in freelance and full time positions.
70+
Projects
Over 70+ projects of all shapes and sizes.
4x
Degrees and qualifications
Bachelor of Media Graphic Design | Post Graduate Certificate in UI Design and Web Development |
2x After Effects training courses.
Kate Allaf (nee O’Donnell) is a creative who has walked the earth before. She is one the of the smartest, most grounded and mature minds I’ve had the pleasure of working with. Kate doesn’t just put the idea, brand and experience in her thinking. She considers the impact of her work and the ethical message it sends to the world. This is evident in everything from an ad campaign right through to her industry work as part of Fck the Cupcakes – a committee of minds actively working to shift gender inequality in all aspects of our industry. Kate and I created one of the winning t-shirts to launch the initiative and her ongoing energy for change in this space is inspiring. She has an exceptional work ethic, sharp eye for Art Direction and has a manner that clients and colleagues gravitate towards. I can see Kate taking a valuable place in our industry to support the talent of tomorrow.